https://chineseposters.net/gallery/e13-950
Designer: Ha Qiongwen (哈琼文)
1965, June
Study the spirit of Daqing
Xue Daqing jingshen (学大庆精神)
Publisher: Shanghai renmin meishu chubanshe (上海人民美术出版社)
Size: 77×50.5 cm.
Call number: BG E13/950 (Landsberger collection)
Daqing is the name of an oilfield in the north-east of China. Workers conquered one obstacle after another and eventually exploited the oil. Thus, the Daqing oilfield became China’s national pride and an example of industrial development.
The snowy background and the black coat of the worker show contrast, and the red scarf, blushed face, and red text created another visual contrast. The use of red in this poster is to inspire the audience.
